MASTER
 
 

The Business of Winning & the ROI of sponsorship – ONLINE

By BCBF20 (other events)

Wednesday, October 14 2020 4:30 PM 5:30 PM BST
 
ABOUT ABOUT

Meet the University of Wolverhampton Racing (UWR) Team, the only student run team in the UK who race in the F3 Cup and the Morgan Challenge, and take a look at our professional calibre racing cars. The highly commercial nature of motorsport, linked with its popularity and high profile, lends itself well to the development of business partnerships. It allows a raft of commercial entitlements that offer genuine potential as a dynamic, innovative business-development platform. In addition to meeting the team, this event will share with you the stories of several UWR sponsors who have utilised the tailored opportunities and range of commercial entitlements that are on offer to meet their individual business development requirements. By attending the Business of Winning online, you will discover exciting dimensions to add to your existing business development strategies, from meeting and hosting clients, to growing your social media content. 

This event is aimed at anyone, in any scale of business, with a passion for, or an interest in, motorsport. It will likely be particularly pertinent to MD’s, marketing/ PR staff, or business development staff.

Attendees will gain an insight into the workings of a student-run professional motorsport team and the multiple competitions they take part in. The presentations will focus on harnessing the unique opportunities that working with a motorsport team give to businesses on any scale, and hearing from current UWR sponsors on the innovative use of their bespoke relationship to develop new business opportunities, and maintain a strong dynamic with existing contacts.  

Itinerary:

16:30 - Welcome from Dr Syed Hasan, Head of the School of Engineering, University of Wolverhampton

16:35 – The Business of Winning presentation – Terry Gibson, Development Manager, University of Wolverhampton

17:00 – Why we support UWR – James Worthington, Managing Director, My Work Wear

17:10 – The Cars of UWR – a virtual tour of the F3 Cup, Morgan Plus Four Club Sport and Formula Students Cars – Shane Kelly

17:20 – Q&A

Mailing Address

Creative Industries Centre, University of Wolverhampton Science Park, Glaishier Drive, Wolverhampton, WV10 9TG